Message from the Chairman of
Hong Kong Retail Management Association
香港零售管理協會主席獻詞
With its solid foundation built over the past two decades, the retail and services industry is now one of the major pillars in the Hong Kong
economy. Benefitting from the recovering local economy, many sectors, including the services field, have experienced moderate growth
this year. Recognising that excellent customer service is crucial for a sustainable and robust development, the Hong Kong Awards for
Industries: Customer Service (HKAI) was introduced to effectively enhance the local customer service standard and strengthen our global
competitiveness.
Strongly supported by the Hong Kong SAR Government, HKAI aims to recognise businesses showing remarkable performance in different
aspects, and to promote their successful strategies and service philosophies. Hong Kong Retail Management Association (HKRMA) is deeply
honoured to be the leading organiser for the “Customer Service” category.
Apart from carrying on the tradition of heartfelt service, we are also pleased to see participating companies have proactively anticipated and
analyzed customers’ needs. They have also striven to perfect the customer service by introducing innovative service models and experiences.
Their efforts deserve to be recognized and appreciated by the industry and the Hong Kong community.
Looking ahead, we hope that all sectors will continue to strive for excellence and foster a culture of quality service, while maintaining the
competitive edge of Hong Kong.
On behalf of the Association, I would like to take this opportunity to express my great appreciation to all judging panel members for their
support and contribution, and extend my heartfelt congratulations to all winners in the “Customer Service” category.
香港的零售及服務業經歷了二十多年的發展，已建立穩固的根基，是香港重要的經濟支柱之一。今年香港經濟逐步回穩，多個行
業，包括服務業，均錄得温和增長。要維持穩健的發展，優質的顧客服務是重要的一環。香港工商業獎『顧客服務』組別的成
立，能有效提升本港整體顧客服務水平和國際競爭力。
香港工商業獎是獲香港特區政府重大支持的獎勵計劃，旨在表揚在不同範疇有傑出表現的企業，並藉此推廣企業的成功策略和服
務理念。香港零售管理協會很榮幸能夠繼續成為『顧客服務』組別的主辦機構。
協會喜見參賽的企業除了秉承以往誠懇的服務態度外，更主動了解及分析顧客的需要，更與時並進，以突破傳統的服務模式，締
造創意的新體驗，令顧客服務更上一層樓。這些努力成果實在值得業界及社會的認同和鼓勵。
協會期望各行各業繼續追求卓越，精益求精，竭誠推動優質的服務文化，致力維持本港的競爭優勢。
本人謹代表協會感謝各評審委員的支持和貢獻，並對『顧客服務』組別各得獎機構致以衷心祝賀。
Thomson Cheng
鄭偉雄
