The Hong Kong Awards for Industry and the Hong Kong Awards for Services were established in 1989 and 1997 respectively to recognize and encourage excellence as well as to promote successful practices and strategies in different aspects of industrial and service performance. A milestone was reached in 2005 with the merging of the two Awards Schemes into the "Hong Kong Awards for Industries, and championed by the HKSAR Government.

The Awards Scheme covers five categories including customer service, consumer product design, equipment and machinery design, innovation and creativity and upgrading and transformation. Each award category is organized by one leading organiser.

The Hong Kong Retail Management Association is proud to be the organiser for the award category on "Customer Service". Over the years, our category has received keen participation from companies of a diverse portfolio of business sectors, including retailing, banking and finance, banquet and wedding planning, catering, hotel, property management, telecommunication, travel agencies and various service providers.

• To recognize and encourage excellence in the service industries by giving public recognition to outstanding companies.
• To promote the importance of quality service and to improve Hong Kong's overall standard of customer service.
• To sustain and enhance Hong Kong's competitiveness as an international service centre.